11. Cookie Policy and Tracking Technologies
Our website uses cookies and similar technologies (e.g. pixels, tags, and scripts).
Cookies are small text files stored on your device by your browser. They enable recognition of your browser and help improve functionality, security, and user experience.
11.1 Types of Cookies Used
We use the following categories of cookies:
- Strictly necessary cookies: Required for the operation of the website (legal basis: Art. 6(1)(f) GDPR – legitimate interest).
- Functional cookies: Enable enhanced functionality and personalization.
- Analytics and performance cookies: Help us understand how visitors interact with our website.
- Marketing and tracking cookies: Used to deliver relevant advertisements and measure campaign performance.
11.2 Third-Party Services
We use third-party services that may place cookies or similar technologies on your device, including:
- Google services (e.g. Google Analytics, Google Ads)
- Meta (Facebook & Instagram) for advertising and remarketing
- Pinterest for marketing and tracking
- Rank Math (SEO tools) for website optimization
These providers may process data such as IP address, browser information, device data, and user behavior.
Some data may be transferred to countries outside the European Union (e.g. the United States). In such cases, data transfers are based on appropriate safeguards such as Standard Contractual Clauses (Art. 46 GDPR).
11.3 Legal Basis
The use of strictly necessary cookies is based on Art. 6(1)(f) GDPR.
All other cookies (analytics, marketing) are only used based on your consent in accordance with Art. 6(1)(a) GDPR and §25 TTDSG.
11.4 Cookie Consent Management
When you visit our website, you will be asked to consent to the use of non-essential cookies via a cookie banner.
You can withdraw or change your consent at any time with future effect via the cookie settings on our website.
11.5 Browser Control
You can control and manage cookies through your browser settings. You can:
- be notified before cookies are set
- accept or reject cookies individually
- delete stored cookies at any time
Please note that disabling cookies may limit the functionality of the website.
You can find instructions for managing cookies in common browsers here:
- Chrome: https://support.google.com/accounts/answer/61416
- Firefox: https://support.mozilla.org/en-US/kb/enable-and-disable-cookies-website-preferences
- Safari: https://support.apple.com/guide/safari/manage-cookies-and-website-data-sfri11471/mac
- Edge: https://support.microsoft.com/help/4027947